The course introduces students to the basic principles and techniques of journalism and media editorial work.
About the course
This course was created to help a wider audience expertly evaluate the quality of media reports and to help school and college students better understand the profession of journalism and decide whether it is of interest to them.
In the first module, students will learn where news, feature stories, and television news stories come from and how they are produced. We will also look at examples of quality journalistic work and media content that should not be trusted. Where does the news come from? How are big stories and reports made? How are stories filmed on television? How do you get journalists interested in your issue? How is advertising different from editorials? All of these questions will be covered in the first part of the course, complete with tests and quizzes.
The second module focuses on the American media system and the basics of media economics. Students will learn who owns the largest publishing houses and media groups, what goals they have, and what functions the various media perform. We will consider ways to monetize information and media audiences, and explore the relationship between the social function of the media and the success of the media as a business.
All modules include not only video lectures and theoretical and empirical materials, but also expert commentaries by journalists and editors from leading media outlets.
Who this course is for
University applicants and undergraduate students interested in working in the media. A broad audience of readers of online publications and television viewers who want to learn more about journalism.
The course includes
- 11 lessons
- 5 hours of video
- 27 tests
- 9 interactive exercises
Initial requirements
The course is designed for the broadest possible audience and does not require special knowledge of media or linguistics. For users interested in learning more in-depth material, most of the lessons have links at the end for self-study of various aspects of the profession.
Course program
- Introductory lesson in the Journalism and Media Literacy course
- Where does news come from?
- How are big stories and reports made?
- How are stories produced on television?
- How do you get journalists interested in your issue?
- How are advertisements different from editorials?
